¿Cuántas veces uno de nuestros mejores amigos se nos va?, creo son muchas, y uno de ellas es cuando se enamora y se olvida de los que lo acompañamos hasta ese día, a muchos les pasa esto, definitivamente es un Insight que poco se ha explotado, por ese motivo la agencia Argentina VegaOlmos (la que hace también las campañas de AXE) aprovecha ese recurso y mediante un comercial para la fragancia Impulse True Love narra una historia donde una serie de eventos exagerados llevan a un hombre a decidirse entre sus amigos o su novia, queda una pregunta, ¿será que el verdadero amor todavía existe?.

[youtube Impulse – Argentina http://es.youtube.com/watch?v=Vm6IvDTNTMQ&eurl=http://gonzo.com.mx/2008_08_01_archive.html?widgetType=BlogArchive&widgetId=BlogArchive1&action=toggle&dir=clo]

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